The Eufora Salon Owner Network is a peer-to-peer networking group for like-minded and growth oriented salon owners. Local chapter members dedicate themselves to working together to make better decisions, achieve better results and become better leaders for their salons and our industry.
Each year the members of the Eufora Salon Owners Network embark on a journey of discovering valuable business solutions to become better leaders, improve their salon cultures and achieve greater financial success.
The Eufora Salon Owners Network quarterly meetings will focus on the best business practices of the most successful salons in our industry and explore ways to incorporate this business savvy into your salon culture.
2018 Focus Topics
Q1: BUSINESS BENCHMARKING
Your ticket to a financially healthy and prosperous business. Discover the crucial business benchmarks of the most successful salons. Learn how your salon measures up and set strategies to move into the success zone.
Q2: CONSUMER BUYING BEHAVIORS THE FUTURE OF SALON SERVICE AND RETAIL SUCCESS
Learn what consumer behavior experts know about today’s consumer purchasing decisions and what motivates them to buy, return and refer. Build a strategy to develop a consumer culture of trust, loyalty and experience. Discover ways to transform your space with visual merchandising to engage the consumer.
Q3: LOSS PREVENTION
Loss of clients and staff, lost opportunities for referral and retail sales, back bar waste and out of control expenses are just a few of the key areas of loss that have a detrimental impact on salon revenue, profitability and culture. Discover how focusing on loss prevention impacts not just the financial health, but also the culture, and everything else related to the success of the business.
Q4: TECH SAVVY
Navigating the ever changing and complex world of technology can be confusing and makes it difficult for salon owners to determine what technology is important for their business. Learn how the right technology and strategy can help you run more efficiently, make better decisions and grow business without falling into technology overload. Build a reputation as the trusted authority on beauty and wellness with your clients through online content marketing that gives your clients a unique and valuable experience designed to increase client loyalty.